Koopmans Pannenkoeken - Being there

For this campaign, Koopmans expands its familiar idea of what “home” means. While the brand has traditionally been closely linked to the parental home, the new campaign shows that the feeling of home can also exist in many other places, whether that’s with friends, at work, or in a shared student apartment.

The first installment of the campaign focuses on life in a student house, connecting with a generation that grew up with the brand and is now creating its own routines, spaces, and moments that feel like home.

At TFA, we were responsible for the voice-over recording, editing, and final mix, ensuring the storytelling and atmosphere of the campaign were fully supported by clear, warm, and engaging audio.

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